Top-Clicked Phishing Email Subjects in 2019

The top-clicked phishing emails by subject lines in three categories: Social, General, and 'In the Wild'. The latter category results come from the millions of users that click on Phish Alert Button to report real phishing emails.


A high percentage increases corporate risk of a phishing attack, ransomware breach or other social engineering-related threat. Social media sites in general are a crucial piece in the cybercrime economy. According to recent research from Bromium, cybercriminals earn at least $3.25B per year from social media-enabled cybercrime.


Top-Clicked Social Media Related Subjects in Q1 2019:

  • LinkedIn: Join my network, Profile Views, Add me to your network, New InMail Message

  • Facebook: Password Change, Primary email changed

  • Login alert for Chrome on Motorola Moto X

  • Your password was successfully reset

  • New voice message at 1:23AM

  • Your Friend Tagged a Photo of You



Top 10 Most-Clicked General Email Subjects in Q1 2019:

  1. De-activation of [ Email ] Process Process

  2. A Delivery Attempt was made

  3. You Have A New Voicemail

  4. Failed Delivery for Package #5357343

  5. Staff Review 2018

  6. Revised Vacation & Sick Time Policy

  7. APD Notification

  8. Your Order with Amazon.com

  9. Re: w-2

  10. Scanned image from MX2310U@[ domain ]

Most Common 'In the Wild' Attacks in this period were:

  • Wells Fargo: You have a new secure mail

  • Undelivered Mail

  • Etrade: Action Required!

  • Microsoft Teams: Rick sent a message

  • Microsoft/Office 365: Action required: Update your payment information now

  • Stripe: Just now someone logged in to your account

  • HR: Your Action Required

  • Amazon: Refund Notification

  • OneDrive: Your OneDrive is out of storage space

  • HR: Download your W2 now


KnowBe4 Published: 28 May, 2019

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